Google Ads in Cork
What a click costs in Cork depends on what you do. A top spot for “plumber cork” ran about €1 to €3. For “roof repair cork”, it was €11 to €18. We checked 27 Cork searches in Google’s own tool, and what Cork searchers saw one Thursday night.
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What a click costs in Cork: we checked 27 searches
On 29 October 2026, we put the 27 Cork searches from our SEO in Cork check into Google’s Keyword Planner, set to County Cork. For each one, Google shows what advertisers have paid for a spot at the top of the page: a low figure and a high one.
- Roofing costs the mostA top spot for “roof repair cork” ran €11.46 to €18.31 a click, and “roofer cork” €6.40 to €14.54. Next came “conveyancing solicitor cork”, at €5.12 to €12.65.
- Most trades cost a few euroAcross the 24 searches with data, the middle high figure was €3.90. Plumbers came in at €1.10 to €2.68, electricians at €1.30 to €4.73 and dentists at €0.66 to €4.25.
- Emergency searches weren’t dearer“Emergency electrician cork” ran €0.82 to €3.05, less than “electrician cork”. “Emergency dentist cork” ran €0.44 to €2.21, less than “dentist cork”.
- The busiest search wasn’t the dearest“Dentist cork” was the most searched, with 1,000 to 10,000 searches a month. A top spot still ran just €0.66 to €4.25.
See all 27 Cork searches
| Search, plus “Cork” | Searches a month | Top spot, low | Top spot, high |
|---|---|---|---|
| roof repair | 100 to 1,000 | €11.46 | €18.31 |
| roofer | 100 to 1,000 | €6.40 | €14.54 |
| conveyancing solicitor | 10 to 100 | €5.12 | €12.65 |
| bookkeeping | 10 to 100 | €1.12 | €7.56 |
| office cleaning | 10 to 100 | €1.57 | €7.15 |
| accountant | 100 to 1,000 | €1.31 | €4.99 |
| builder | 10 to 100 | €0.83 | €4.88 |
| electrician | 100 to 1,000 | €1.30 | €4.73 |
| window cleaning | 100 to 1,000 | €1.11 | €4.64 |
| solicitor | 100 to 1,000 | €1.00 | €4.51 |
| dentist | 1,000 to 10,000 | €0.66 | €4.25 |
| family law solicitor | 100 to 1,000 | €0.90 | €4.02 |
| orthodontist | 100 to 1,000 | €0.84 | €3.77 |
| painter decorator | 100 to 1,000 | €1.34 | €3.65 |
| carpet cleaning | 100 to 1,000 | €0.49 | €3.61 |
| landscaper | 100 to 1,000 | €1.72 | €3.44 |
| commercial cleaning | 10 to 100 | €1.58 | €3.37 |
| physio | 100 to 1,000 | €0.96 | €3.09 |
| emergency electrician | 10 to 100 | €0.82 | €3.05 |
| plumber | 100 to 1,000 | €1.10 | €2.68 |
| emergency dentist | 100 to 1,000 | €0.44 | €2.21 |
| end of tenancy cleaning | 10 to 100 | €0.93 | €1.98 |
| house cleaning | 10 to 100 | €0.47 | €1.65 |
| teeth whitening | 100 to 1,000 | €0.93 | €1.15 |
| chartered accountant | Not enough data | – | – |
| physiotherapist | Not enough data | – | – |
| probate solicitor | Not enough data | – | – |
Dearest first. Google Keyword Planner, location County Cork, 29 October 2026. Searches a month are Google’s ranges for October 2025 to September 2026. The low and high figures are roughly the 20th and 80th percentile of what advertisers paid. Keyword Planner showed them in US dollars for the account we used, so we converted at the European Central Bank rate for 28 October 2026 ($1.1133 to €1). Google adds 23% VAT to what you spend.
What that means for each lead
Say 1 in 10 clicks turns into a call or a form. At €2.68 a click, the high figure for “plumber cork”, each lead costs about €27 before VAT. At €18.31 for “roof repair cork”, it’s about €183. Work out your own figure with the lead-cost calculator in our guide SEO or Google Ads?
Ads after hours: what Cork searchers saw at 9pm
We also searched Google with its location set to Cork, signed out, at about 9pm on Thursday 29 October 2026. We took the first 10 searches from our list, plus “plumber cork”.
- Plumbers had switched off“Plumber cork” showed no ads at all, and neither did “emergency locksmith cork”. A search for car insurance, with the same location, showed four. If someone answers your phone in the evening, an ad schedule that runs later than other firms’ can put you in front of those searchers.
- Most ads sat at the bottomIn 6 of the 8 searches with ads, every ad was below the normal results, near the bottom of the page. Only “landscaper cork” and “window cleaning cork” had ads at the top. Google only places an ad at the top when it clears a minimum bar.
- Not every advertiser was from CorkA bank, a marketplace for odd jobs and a tradesman directory paid to show on Cork searches.
- No Local Services AdsNone of the searches showed Local Services Ads that evening. Google offers them in Ireland for 29 trade categories.
One snapshot. Ads change from one search to the next, and through the day.
Picking the right Cork in Google Ads
Type “Cork” into Google Ads’ location box and you get four options, each with a different reach. Some Cork towns aren’t there at all. We checked on 29 October 2026.
| Place | Google calls it a | Reach Google showed |
|---|---|---|
| County Cork | county | 913,000 |
| Cork, County Cork | county | 783,000 |
| Cork, County Cork | city | 560,000 |
| Cork City, County Cork | county | 530,000 |
| Municipal District of Bandon – Kinsale | municipality | 69,000 |
| Municipal District of Fermoy | municipality | 61,000 |
| Midleton | city | 36,000 |
| Mallow | city | 29,000 |
| Bandon | city | 23,000 |
| Carrigaline | city | 22,000 |
| Clonakilty | city | 20,000 |
| Fermoy | city | 20,000 |
| Cobh | city | “Limited reach” warning |
- Check the reach before you pickThree of the four “Cork” options are labelled “county”, and their reach differs: 913,000, 783,000 and 530,000. If you cover the whole county, County Cork showed the most.
- Some towns can’t be pickedBallincollig, Youghal, Macroom and Skibbereen gave no results. Kinsale had no entry of its own: it came up as Kinsale, Virginia, and inside the Municipal District of Bandon – Kinsale. “Bantry” only found Bantry, North Dakota. For those, target a radius around the town instead. Google allows a radius of at least 1 km around any location.
- Show ads to people who are in CorkGoogle’s default also shows ads to people who’ve only shown interest in your area. Choose “Presence” instead, so a Midleton plumber isn’t paying for clicks from Dublin. Tourism is the exception: a restaurant or tour in Kinsale may want people planning a trip.
- Exclude what you don’t coverOnly work in East Cork? Exclude Cork city, so city searches don’t use up your budget.
Ads or the map? It depends where in Cork
Our SEO in Cork check found the bar on Google’s map is far higher in the city than in the towns. The middle plumber on the map had 146 reviews in Cork city, and 5 in Midleton. The middle electrician had 274 in the city, and 4 in Midleton.
In the city, reviews take months to catch up, so ads bring in calls while they build. In a town like Midleton, a complete Google profile and a handful of reviews can be enough to reach the map, and ads are optional. Electricians can see how to rank as an electrician in Cork.
How we run Google Ads for Cork businesses
An account in your name
On your own card, so the account and its history stay yours. If an old agency set it up, we help you get access back.
The right part of Cork
County, city, towns or a radius, shown to people who are actually there.
Hours that match your phone
Ads run when someone answers, and later in the evening if you take those calls.
Searches checked every week
Job seekers, courses and “free” searches blocked. Budget moved to the services that ring.
Calls and forms tracked
So you can see which searches and ads bring in leads, and what each one cost.
A short monthly report
Spend, calls, forms and cost per lead, in plain English.
Google Ads starts at €250 a month for 1 or 2 services, or €200 on top of any SEO plan. €400 a month covers as many services as you want. Local Services Ads are €149 a month plus a €199 setup. Prices exclude VAT. You pay Google directly, with no markup and no minimum term. More on our Google Ads management page.
For comparison, we checked the providers on page one for “google ads cork” in October 2026. One published plans from €175 a month, for up to €600 of ad spend. Another said its fees start at €350 a month. A third quoted €550 a month for ads on one platform. One charged for hours worked but didn’t publish a rate. Three others didn’t publish prices.
Example: the first month for an electrician in Cork city
A typical plan for an electrician who wants more domestic work in the city and nearby suburbs. In Keyword Planner, a top spot for “electrician cork” ran €1.30 to €4.73.
Week 1: set up
- An account in your name, on your card
- Cork city and the suburbs you cover, set to people who are there
- Separate ads for rewires, fuse boards and EV chargers, each sending people to its own page
- Your Safe Electric registration in the ad text
- Call and form tracking
Week 2: go live
- A starting budget of €10 a day: roughly 2 to 8 clicks at those prices
- Ads scheduled for the hours someone answers
Weeks 3 and 4: cut the waste
- Block searches for courses and apprenticeships
- Move budget to the jobs that ring
- Compare calls with what the ads cost
An example of how we work. Not a past client or a guaranteed result.
Reviews and real leads
What clients say about Essa’s work. And leads that came in through sites he does SEO for.
“Since then, my site ranks higher and more people find it on Google. … I’d recommend him to anyone who needs help with SEO.”
“He’s an incredibly talented and knowledgeable individual, not only in SEO but in various fields. … He has constantly delivered phenomenal outputs.”
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Questions people ask
Something else on your mind? Email info@leadsireland.com.
How much does Google Ads cost in Cork?
There are two parts: what Google charges per click, and the fee for running the ads. In Google’s Keyword Planner in October 2026, a top spot for “plumber cork” ran about €1.10 to €2.68 a click, and “roof repair cork” €11.46 to €18.31. Our management starts at €250 a month plus VAT, with no markup on your ad spend.
How much should a Cork business spend on Google Ads?
Enough for a steady run of clicks on your one or two best-paying services. For 19 of the 24 Cork searches we checked, a top spot ran €5 a click or less, so €10 a day buys a few clicks a day. Start small, track calls and forms, and raise the budget where the leads come from.
Can I target just my part of Cork?
Yes. Google Ads lets you pick County Cork, Cork city, or towns like Midleton, Mallow, Carrigaline and Clonakilty. Ballincollig, Youghal, Macroom and Skibbereen weren’t in its location list when we checked, so use a radius of at least 1 km around the town instead.
Should my ads run in the evening?
If someone answers the phone, it’s worth testing. At about 9pm on a Thursday, “plumber cork” showed no ads at all, so an evening ad had no paid competition at that moment.
Are Local Services Ads available in Cork?
Yes. Google offers them across Ireland for 29 trade categories. You pay per lead, and you can get the Google Verified badge once you pass Google’s checks. None showed in our evening check of 10 Cork searches.
Do I need a Google Ads agency based in Cork?
No. Google Ads is run online. What matters is setting Cork up properly: the right location, the right hours and the searches your customers use. We work during Irish business hours and reply within one working day.
Will Google Ads help my business rank in Cork?
Not in the normal results or on the map. Google says advertising has no effect on where you rank there. Ads bring calls while you pay. SEO and your Google profile bring calls that don’t cost per click.
Get Cork calls from Google Ads.
Already running ads in Cork? Essa looks at what you’re paying for and what it brings in. Not yet? You get a plain-English plan for your part of Cork.
- Location, hours and search terms checked
- A reply within one working day
- No obligation and no hard sell
Get your free Google Ads check
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